Gee Williker & Co.
Gee Williker & Co.

We get to the point.

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The difference between a thriving partnership and a lost account is usually just one honest conversation nobody wanted to have. 


We have those conversations for a living.

What we do

Retail Partner Consulting

Retail Partner Consulting

Retail Partner Consulting

 The relationship between manufacturers and their retail partners has never been more complicated. Shifting requirements, direct-to-consumer pressure, and eroding trust are quietly costing both sides real money. We help manufacturers identify where those relationships are breaking down, why it's happening, and what it actually takes to fix it before good partners walk away. 

Co-op Marketing Strategy

Retail Partner Consulting

Retail Partner Consulting

 Most retailers know they should be spending their co-op dollars more effectively. Most manufacturers know their programs aren't delivering the results they promised. We sit in the middle of that problem with real digital marketing experience and no agenda other than making the investment work. 

Sales Training

Retail Partner Consulting

Territory Development

 Great product doesn't sell itself. We work with retail staff and manufacturer representatives to sharpen the skills that actually move jewelry, from how a brand story gets told on the floor to how a client conversation gets closed. Training is tailored to your team, your product, and the customers walking through your door. 

Territory Development

Retail Partner Consulting

Territory Development

 Growing a territory takes more than hiring a rep and handing them a sample case. We help manufacturers think strategically about how they structure, staff, and scale their regional presence so that growth is sustainable and partners feel supported rather than managed. 

Founded with purpose

 

Some problems in this business are easy to name but hard to solve. Retailer relationships that have quietly gone cold. Co-op dollars that aren't working. A territory that looks fine on paper but isn't performing. A team that needs better tools, better training, or just a clearer direction.


That's where we come in.


Gee Williker & Co. is a network of seasoned jewelry industry professionals with deep experience on both the manufacturer and retail sides of the business. We bring the kind of honest, experienced counsel that's hard to find and easy to trust.


The jewelry industry is relationship driven. So are we.

Gee Williker & Co.

St. George, UT, USA

G@GeeWilliker.com (435) 632-0098


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Serving the Jewelry Industry Nationwide